Advanced Marketing with Event Management

• Business Management 6N4310 – understand the role and function of management in a business environment. Gain a detailed picture of the management of planning, organising and controlling. Develop effective management skills such as leadership and communications
• Leadership 6N2191  – Manage projects and tasks to include working with a team on a practical project that results in effective team performance. Evaluate leadership styles and draw up a personal leadership plan for a task, project or job with regard to strengths and areas for improvement. Handle group dynamics  and demonstrate leadership skills.
• Supervisory Management 6N4329 – Describe the key steps required to recruit staff to include, screening, application forms, shortlisting etc. Devise a system for maintaining work-related records e.g. work rosters and maintenance schedules etc. Learn to train staff drawing on up-to-date industry standards in training . Prepare a departmental budget. Learn to carry out staff evaluation.
• Marketing Communications 6N4370 – Develop an advertising campaign to include setting objectives, identifying target audience, determining budget. Analyse how effective database marketing can improve customer relationships including the impact of the internet, mobile communications and social media as direct marketing tools. Research public relations to include the various PR tools and their effectiveness.
• Sales and Marketing Management 6N3613 – Devise and after sales service policy for an organisation including interpersonal skills required when dealing with a dissatisfied customer and how new sales opportunities can be created from after sales service. Design sales management techniques to meet the needs of a range of organisations to include appropriate marketing and selling key performance indicators. Estimate the budgets and forecasting for sales and marketing plan.
• Event Management 6N4800 – Produce an event plan document to include health and safety statement, venue floor plans, event contract, event presentation format etc. manage an event or some specific aspect of an event ensuring appropriate supervision of staff and resource allocation. Design promotional tools for an event and implement project management skills in the design, planning and evaluation of an event. OR English as a Second Language 6N3161
• Work Experience 6N1946 – Present a detailed personal skills audit and career plan including personal goals, action points, development opportunities and career paths. Demonstrate supervisory skills and capacities in the workplace.
• Human Resources Management 6N3750 –  Generate appropriate recruitment and selection documentation to include job specification, person specification and marking sheets. Devise an interview strategy for a vacancy to include an appropriate interview environment, panel and set of interview questions. Understand training and development procedures in an organisation. Evaluate good performance management and reward systems.

Additional Training
CCOC Manual Handling Training and Certification
Fire Safety Certification